Thursday, January 20, 2011

The Incredible Shrinking Hours

When students at the European Massage Therapy School complete the Massage 102 class, they are ready to give an hour-long full-body massage. In my class, that means 60 minutes. In the real world, 60 minutes doesn’t necessarily mean an hour.

This doesn’t mean that entering a massage clinic means you are entering some kind of strange time warp. It means that, in many spas and massage therapy practices, a full-body massage may mean the client is on the table for 60 minutes. But it could also mean 55 minutes, 50 minutes, or even less. I recently saw a website that offered a coupon for a full-body massage in 40 minutes!

I compare this to the incredible shrinking bag of potato chips in the grocery store. Once upon a time, a big bag of chips was 16 ounces. Over the years, though, that bag has gotten smaller, but the price hasn’t. The cost has actually increased. You’re paying more money for fewer chips.

The same thing is happening in many spas and national chains. Clients still think that a full-body treatment is an hour-long massage. The truth is, the amount of time the client is actually receiving bodywork is getting shorter and shorter. You’re getting fewer chips, and you’re paying more.

What can you do? Before you book, ask – how long is the massage going to be, for real? And decide if you’re getting all the chips you want.

Roseann Magda

Roseann is a staple here at EMTS for years and her contribution and dedication to massage therapy is unheralded.  To learn more about Roseann's experience and courses at EMTS please give us a call or check us out online. 

For more information on the European Massage Therapy School and the practice of massage therapy please check us out at European Massage Therapy School or give us a call at 847-673-7595. 

Hands On Therapy of Evanston
1909 Central Street
Evanston, Illinois 60201
(312) 286-4432

Chicago Acupuncture Clinic
3723 N. Southport Avenue
Chicago, Illinois 60613
(312) 286-4432

The European Massage Therapy School (EMTS) is a therapeutic massage school with campuses in Chicago (Skokie), Illinois and Vegas, Nevada. EMTS has been helping people start new and rewarding careers for over 14 years. Our school is nationally accredited by Accrediting Bureau of Health Education Schools (ABHES) and is approved by the State Of Illinois Board of Education and Nevada Commission on Postsecondary Education.

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